Kaffi Tár

Reykjanesbær is not the shining jewel of Iceland the way Reykjavík is, but I like it very well, think it has real potential. One sign of this is the coffee roasting company started here, Kaffi Tár, which has turned into a bit of an Icelandic institution. They have satellite shops all over, and their beans are sold in all the stores. A local kid makes it to the big time. Without turning into Starbucks. 

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