That helps
The man sitting next to me on the plane asked me, just as we were landing, whether or not I had been to Seattle before. I told him I had, and he made a comment about how much that helps when one is traveling, if one is familiar with the destination, has been there before. I am that sort of traveler, with Iceland always as destination.
The travel industry of course lures us with the promise of surprising, exotic locations, but I think there is a large, rather untapped, segment of the market that just wants to go back to the places they know. Thus I think there should be some marketing campaigns that just give travelers a good sense of what they would expect, in order to instill a sense of familiarity and comfort, and sense that the tourist would not be too surprised once they traveled there on their own.
The travel industry of course lures us with the promise of surprising, exotic locations, but I think there is a large, rather untapped, segment of the market that just wants to go back to the places they know. Thus I think there should be some marketing campaigns that just give travelers a good sense of what they would expect, in order to instill a sense of familiarity and comfort, and sense that the tourist would not be too surprised once they traveled there on their own.
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